What is Microsoft Azure Information Protection?

Last Updated: Feb 1, 2024 by

In today’s digital age, protecting sensitive information is crucial for businesses of all sizes. With the rise of cyber attacks and data breaches, companies must take proactive measures to safeguard their data. This is where Microsoft Azure Information Protection (AIP) comes in. AIP is a cloud-based solution that helps organizations protect their sensitive data and control access to it. In this article, we will explore what AIP is and how it can benefit your business.

Information Rights Management

AIP uses Information Rights Management (IRM) to protect sensitive data. IRM is a technology that allows organizations to control access to their data and prevent unauthorized users from viewing, editing, or sharing it. With AIP, businesses can apply IRM policies to their documents and emails, ensuring that only authorized individuals can access the information. This is especially useful for companies that deal with sensitive data, such as financial information or personal customer data.

Data Classification Policy

AIP also includes a data classification policy feature, which allows businesses to classify their data based on its sensitivity level. This feature helps organizations identify and label their data, making it easier to manage and protect. AIP offers a range of classification options, including personal, public, and confidential. By classifying their data, businesses can ensure that the appropriate security measures are in place to protect it.

Azure Information Protection Labels

AIP uses labels to classify and protect data. These labels can be applied to documents and emails, and they contain information about the sensitivity level of the data. Labels can also include instructions for handling the data, such as “do not forward” or “do not print.” With AIP, businesses can create custom labels to fit their specific needs and apply them to their data easily.

Integration with Microsoft Office 365

One of the major benefits of AIP is its integration with Microsoft Office 365. This means that businesses can apply AIP policies directly within their Office applications, such as Word, Excel, and Outlook. This makes it easier for employees to protect sensitive data without having to use a separate platform or tool. AIP also integrates with other Microsoft applications, such as SharePoint and OneDrive, making it a comprehensive solution for data protection.

Cost-Effective Solution

AIP is a cost-effective solution for businesses of all sizes. It offers a range of pricing options, including a pay-per-use model, making it accessible for small businesses with limited budgets. AIP also offers a free trial, allowing businesses to test the solution before committing to a subscription.


In today’s digital landscape, protecting sensitive data is crucial for businesses. With AIP, organizations can implement information rights management policies, classify their data, and apply labels to protect it. AIP’s integration with Microsoft Office 365 and cost-effective pricing make it a valuable solution for businesses looking to enhance their data protection measures. Consider implementing AIP in your organization to safeguard your sensitive data and maintain compliance with data protection regulations.

Gulrukh Ch

About the Author: Gulrukh Ch

Gulrukh Chaudhary, an accomplished digital marketer and technology writer with a passion for exploring the frontiers of innovation. Armed with a Master's degree in Information Technology, Gulrukh seamlessly blends her technical prowess with her creative flair, resulting in captivating insights into the world of emerging technologies. Discover more about her on her LinkedIn profile.